User Experience is as important as Content

The Streaming Wars’ Other Battlefront: User Experience as Important as Content, Survey Finds – April 23, 2019 – https://variety.com/2019/digital/news/streaming-video-usability-research-consumer-perceived-value-pwc-1203194587/

A recent PricewaterhouseCoopers (PwC) survey shows that Content is still the most important factor for subscribing to a SVOD service. User Experience is second.… Read entire article

E-commerce and Social Media

“3 Ways Ecommerce Companies Should Use Social Media for Marketing” by Catalin Zorzini, January 14, 2018 – https://ecommerce-platforms.com/articles/3-ways-ecommerce-companies-should-use-social-media-for-marketing

E-commerce companies should be using social media to get more customers, spread the word and spend less on marketing and advertising.

Catalin Zorzini says that “For web businesses, effective social marketing represents real value.… Read entire article